India: online spending per user on audio and video accessories by brand and gender 2020

According to a report by Vumonic Datalabs, about 1,775 Indian rupees was spent on JBL audio and video accessories by female consumers on Amazon and Flipkart in India in January 2020. Male online consumers spent the highest amount on JBL devices, amounting to about 1,889 rupees.

Online spending per user on audio and video accessories in India in January 2020, by brand and gender (in Indian rupees)

Characteristic	Female	Male	Unknown/other
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Release date

December 2020

More information

Region

India

Survey time period

January 2020

Number of respondents

2,227 respondents

Special properties

across Amazon and Flipkart

Supplementary notes

One Indian rupee is equal to 0.011 euros and 0.014 U.S. dollars as of January 2021.

The report was generated based on real data from an unweighted sample. The categorization has been done solely using machine learning and is prone to errors. Brand extraction was done through text matching.

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