Chile: top reasons for shop online during Christmas season 2020

During an online survey fielded in Chile in November 2020, around 68 percent of respondents who preferred to do Christmas shopping online said that avoiding exposure to COVID-19 was one of the reasons why they would rather make purchases through the web. Meanwhile, 67 percent of internet users surveyed mentioned avoiding rows and protocols related to the pandemic. According to another study, 29 percent of Chilean e-commerce users prefer to shop online on marketplaces.

Main reasons why internet users preferred to do Christmas shopping online in Chile in 2020

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Release date

December 2020


Chile, Central and South America

Survey time period

November 2020

Number of respondents

791 respondents

Age group

18 years and older

Special properties

Multiple answers were possible

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "¿Cuáles son las razones por las que prefieres hacer parte o la totalidad de tus compras de Navidad online?"

Survey results are representative for the online population of Chile.

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