In 2021, the spending on identity solutions for marketing and advertising in Europe was expected to amount to 2.57 billion euros. The value is forecast to increase to 4.1 billion by 2024. In the United States, identity solutions spending will increase from 4.79 to 8.2 billion U.S. dollars in the same period.
Spending on identity solutions for marketing and advertising in Europe from 2020 to 2024
(in billion euros)
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Statista. (August 26, 2020). Spending on identity solutions for marketing and advertising in Europe from 2020 to 2024 (in billion euros) [Graph]. In Statista. Retrieved October 15, 2024, from https://www.statista.com/statistics/1199753/identity-solutions-europe/
Statista. "Spending on identity solutions for marketing and advertising in Europe from 2020 to 2024 (in billion euros)." Chart. August 26, 2020. Statista. Accessed October 15, 2024. https://www.statista.com/statistics/1199753/identity-solutions-europe/
Statista. (2020). Spending on identity solutions for marketing and advertising in Europe from 2020 to 2024 (in billion euros). Statista. Statista Inc.. Accessed: October 15, 2024. https://www.statista.com/statistics/1199753/identity-solutions-europe/
Statista. "Spending on Identity Solutions for Marketing and Advertising in Europe from 2020 to 2024 (in Billion Euros)." Statista, Statista Inc., 26 Aug 2020, https://www.statista.com/statistics/1199753/identity-solutions-europe/
Statista, Spending on identity solutions for marketing and advertising in Europe from 2020 to 2024 (in billion euros) Statista, https://www.statista.com/statistics/1199753/identity-solutions-europe/ (last visited October 15, 2024)
Spending on identity solutions for marketing and advertising in Europe from 2020 to 2024 (in billion euros) [Graph], Statista, August 26, 2020. [Online]. Available: https://www.statista.com/statistics/1199753/identity-solutions-europe/