According to a social media survey conducted across India between December 2020 and January 2021, Facebook had a brand index score of about 35 amongst other social media brands. The brand index score is a composite metric derived as an average of impression, quality, value, reputation, satisfaction and recommended scores of the brands. Facebook, the social networking platform seemed to be preferred more by men with a score of 36.7 in that time period.
Brand index score of Facebook in India from December 2020 to January 2021, by gender
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Livemint. (January 21, 2021). Brand index score of Facebook in India from December 2020 to January 2021, by gender [Graph]. In Statista. Retrieved December 06, 2024, from https://www.statista.com/statistics/1199836/india-brand-index-score-of-facebook-by-gender/
Livemint. "Brand index score of Facebook in India from December 2020 to January 2021, by gender." Chart. January 21, 2021. Statista. Accessed December 06, 2024. https://www.statista.com/statistics/1199836/india-brand-index-score-of-facebook-by-gender/
Livemint. (2021). Brand index score of Facebook in India from December 2020 to January 2021, by gender. Statista. Statista Inc.. Accessed: December 06, 2024. https://www.statista.com/statistics/1199836/india-brand-index-score-of-facebook-by-gender/
Livemint. "Brand Index Score of Facebook in India from December 2020 to January 2021, by Gender." Statista, Statista Inc., 21 Jan 2021, https://www.statista.com/statistics/1199836/india-brand-index-score-of-facebook-by-gender/
Livemint, Brand index score of Facebook in India from December 2020 to January 2021, by gender Statista, https://www.statista.com/statistics/1199836/india-brand-index-score-of-facebook-by-gender/ (last visited December 06, 2024)
Brand index score of Facebook in India from December 2020 to January 2021, by gender [Graph], Livemint, January 21, 2021. [Online]. Available: https://www.statista.com/statistics/1199836/india-brand-index-score-of-facebook-by-gender/