Acceptable price ranges for an influencer collaboration product South Korea 2020

Acceptable price ranges South Koreans are willing to purchase an influencer collaboration product as of October 2020

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Source

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In cooperation with
Rakuten Insight
Release date

January 2021

Region

South Korea

Survey time period

October 8 to 31, 2020

Number of respondents

2,375 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

The survey question was: "How much more would you be willing to spend on a collaboration product between a brand and an influencer?"

Figures have been rounded.

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