Marketers working with influencers on multi-platform campaigns 2020, by country

Published by Valentina Dencheva, Jan 6, 2023
During a survey carried out in 2020 among marketers from Germany, United Kingdom, and the United States, 61 percent of U.S. marketers said they had worked with influencers on multi-platform campaigns. In the UK, the share stood at 51 percent.

Share of marketers working with influencers on multi-platform marketing campaigns in selected countries worldwide as of August 2020

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Sources

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Release date

October 2020

Region

Germany, United Kingdom, United States

Survey time period

August 2020

Number of respondents

756 respondents

Supplementary notes

The survey was carried out via online surveys, interviews, and focus groups.

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Statistics on " Influencer marketing in the United States "

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Statistics on Influencer marketing in the United States

Overview

7

Budget & costs

5

Doing business

6

Market leaders

8

Consumer perspective

8

Further related statistics

15

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Topics

Influencer marketing in ItalyInfluencer marketing in EuropeInfluencer marketing in FranceDigital marketing in Italy
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