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Most common reasons for using a paid music live streaming service Japan 2020

Published by Statista Research Department, Mar 1, 2022
According to a survey conducted in November 2020, around half of the respondents in Japan stated that they had used a paid music live streaming service because it was carried out by an artist they really liked. Close to 22 percent wanted to financially support the artist they liked.

Leading reasons for using a paid music live streaming service in Japan as of November 2020

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Source

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Release date

January 2021

Region

Japan

Survey time period

November 24 to 26, 2020

Number of respondents

2,263 respondents

Age group

15-69 years

Special properties

among people who had used a paid music live streaming service; multiple answers possible

Method of interview

Online survey

Supplementary notes

Original question: "Please choose all reasons for using a paid live streaming service that apply to you."

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