In 2021, Activision Blizzard generated over 7.6 billion U.S. dollars in revenues through digitally-distributed downloadable content, microtransactions, subscriptions, and products, as well as licensing royalties. The digital segment accounted for 82 percent of the company's total revenues, with retail channels only generating nine percent of total sales.
Net revenue generated by Activision Blizzard from 2015 to 2021, by distribution channel
(in million U.S. dollars)
Net revenues from Digital online channels represent revenues from digitally-distributed downloadable content, microtransactions, subscriptions, and products, as well as licensing royalties. Net revenues from Other primarily includes revenues from our distribution business, the Overwatch League, and the Call of Duty League.
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Activision Blizzard. (February 3, 2022). Net revenue generated by Activision Blizzard from 2015 to 2021, by distribution channel (in million U.S. dollars) [Graph]. In Statista. Retrieved May 28, 2022, from https://www.statista.com/statistics/1201984/activision-blizzards-revenue-by-platform/
Activision Blizzard. "Net revenue generated by Activision Blizzard from 2015 to 2021, by distribution channel (in million U.S. dollars)." Chart. February 3, 2022. Statista. Accessed May 28, 2022. https://www.statista.com/statistics/1201984/activision-blizzards-revenue-by-platform/
Activision Blizzard. (2022). Net revenue generated by Activision Blizzard from 2015 to 2021, by distribution channel (in million U.S. dollars). Statista. Statista Inc.. Accessed: May 28, 2022. https://www.statista.com/statistics/1201984/activision-blizzards-revenue-by-platform/
Activision Blizzard. "Net Revenue Generated by Activision Blizzard from 2015 to 2021, by Distribution Channel (in Million U.S. Dollars)." Statista, Statista Inc., 3 Feb 2022, https://www.statista.com/statistics/1201984/activision-blizzards-revenue-by-platform/
Activision Blizzard, Net revenue generated by Activision Blizzard from 2015 to 2021, by distribution channel (in million U.S. dollars) Statista, https://www.statista.com/statistics/1201984/activision-blizzards-revenue-by-platform/ (last visited May 28, 2022)
