In the fourth quarter of 2022, the shopping occasion rate of e-commerce for consumer goods grew by 28 percent compared to the previous year. In that period, e-commerce's market share for consumer goods accounted for five percent among other FMCG sales channels in Thailand.
Change rate of shopping occasions in consumer goods' sales channels in Thailand in 4th quarter 2022, by type
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Kantar Worldpanel. (April 4, 2023). Change rate of shopping occasions in consumer goods' sales channels in Thailand in 4th quarter 2022, by type [Graph]. In Statista. Retrieved January 17, 2025, from https://www.statista.com/statistics/1208418/thailand-change-of-visit-frequency-to-fmcg-sales-channels-by-type/?__sso_cookie_checker=failed
Kantar Worldpanel. "Change rate of shopping occasions in consumer goods' sales channels in Thailand in 4th quarter 2022, by type." Chart. April 4, 2023. Statista. Accessed January 17, 2025. https://www.statista.com/statistics/1208418/thailand-change-of-visit-frequency-to-fmcg-sales-channels-by-type/?__sso_cookie_checker=failed
Kantar Worldpanel. (2023). Change rate of shopping occasions in consumer goods' sales channels in Thailand in 4th quarter 2022, by type. Statista. Statista Inc.. Accessed: January 17, 2025. https://www.statista.com/statistics/1208418/thailand-change-of-visit-frequency-to-fmcg-sales-channels-by-type/?__sso_cookie_checker=failed
Kantar Worldpanel. "Change Rate of Shopping Occasions in Consumer Goods' Sales Channels in Thailand in 4th Quarter 2022, by Type." Statista, Statista Inc., 4 Apr 2023, https://www.statista.com/statistics/1208418/thailand-change-of-visit-frequency-to-fmcg-sales-channels-by-type/?__sso_cookie_checker=failed
Kantar Worldpanel, Change rate of shopping occasions in consumer goods' sales channels in Thailand in 4th quarter 2022, by type Statista, https://www.statista.com/statistics/1208418/thailand-change-of-visit-frequency-to-fmcg-sales-channels-by-type/?__sso_cookie_checker=failed (last visited January 17, 2025)
Change rate of shopping occasions in consumer goods' sales channels in Thailand in 4th quarter 2022, by type [Graph], Kantar Worldpanel, April 4, 2023. [Online]. Available: https://www.statista.com/statistics/1208418/thailand-change-of-visit-frequency-to-fmcg-sales-channels-by-type/?__sso_cookie_checker=failed
