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Monthly spending on online video platforms in China 2020

Published by Lai Lin Thomala, Mar 4, 2021
Consumers are willing to spend more for a better movie and video streaming experience in China. As of December 2020, almost a quarter of the paid users of the online video platforms in the country spent over 1,000 yuan monthly on accessing the premium content.

Share of paid online video users in China in 2020, by monthly spending level

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Source

Release date

February 2021

Region

China

Survey time period

December 2020

Supplementary notes

One yuan equals approximately 0.15 U.S. dollars and 0.13 euros (as of March 2021).

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