APAC: top priorities driving SMB digitalization 2020

According to a survey from early 2020, market growth and expansion were the leading priorities driving digitalization for 18 percent of small- and medium-sized businesses (SMBs) in the Asia Pacific region. Other significant priorities driving digitalization among SMBs in Asia Pacific included delivering better and improved customer experiences, launching new or improve existing products and services, and improving operation and service delivery.

Leading priorities driving digitalization among small- and medium-sized businesses (SMBs) in Asia Pacific in 2020

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Release date

May 2020

More information

Region

APAC

Survey time period

2020

Number of respondents

1,424 respondents

Special properties

manager-level and above of businesses with 50 to 499 employees

Method of interview

Online survey

Supplementary notes

The findings are based on a survey across Australia, China, Hong Kong, India, Indonesia, Japan, Singapore, South Korea, Malaysia, New Zealand, Philippines, Taiwan, Thailand and Vietnam.

Industries of SMBs surveyed include construction, financial services, manufacturing, media, resources, retail and wholesale, services, telecommunications, and utilities.

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