Australia: breakdown of industry factors that drive feelings about online ads 2020 | Statista

In a 2020 survey about online advertising in Australia, 23 percent of respondents said that advertisement content was the leading driver of how they felt about a particular online ad. Elsewhere, 18 percent of respondents said that the ad load was the main driver for them.

Breakdown of industry factors that drive sentiment about online ads in Australia in 2020

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Release date

February 2021

More information

Region

Australia

Survey time period

2020

Number of respondents

1,270 respondents

Method of interview

Online interview

Supplementary notes

Note: source does not provide more detailed survey methodology.

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