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Video header bidding adoption growth worldwide 2020, by device

Published by Statista Research Department, Jan 10, 2023
During a 2020 survey carried out among director level and above sales, operations, and IT professionals at publishers and media companies from the United States, Europe, and APAC, 53 percent of respondents stated they were planning to implement or expand their mobile video header bidding integrations; for desktop video, 46 percent of respondents were planning to do so.

Share of publishers planning to implement or expand their video header bidding integrations worldwide as of April 2020, by device

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Release date

April 2020

Region

Worldwide

Survey time period

as of April 2020

Number of respondents

622 respondents

Special properties

among director level and above sales, operations, and IT professionals at publishers and media companies in the United States, Europe, and APAC / over the next 12 months

Supplementary notes

The source does not provide a date of survey. The date provided is the publication date.

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