Perception of objectivity in news sources in the UK 2021

Perception of bias in news organizations in the United Kingdom (UK) as of February 2021

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Release date

February 2021

Region

United Kingdom

Survey time period

February 3 to 12, 2021

Number of respondents

1,007 respondents

Age group

18 years and older

Method of interview

Online interview

Supplementary notes

The survey included a sample of 2,014 respondents who were representative of the general population in the United Kingdom. The statements in the chart refer to responses gathered from half the sample. The questions and answers were as follows:
Specifically, how much do you worry about each of the following? 'Journalists and reporters are purposely trying to mislead people by saying things they know are false or gross exaggerations': 9-point scale; top 4 box, worry.
Below is a list of statements. For each one, please rate how much you agree or disagree with that statement. 'Most news organisations are more concerned with supporting an ideology or political position than with informing the public'. 9-point scale; top 4 box, agree.
How well do you feel the media is currently doing each of the following? 'The media is not doing well at being objective and nonpartisan'. 5-point scale; bottom 3 box, not doing well.

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