In 2023, Kuaishou, one of the largest Chinese short video platforms, spent nearly 37 billion yuan on sales and marketing, representing a drop compared to the previous year. The company reported a considerable growth in its annual revenue, totaled around 113 billion yuan in 2023 in comparison with 94 billion yuan in the previous year.
Cost breakdown of Kuaishou from 2019 to 2023
(in billion yuan)
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Eastmoney.com. (April 22, 2024). Cost breakdown of Kuaishou from 2019 to 2023 (in billion yuan) [Graph]. In Statista. Retrieved October 13, 2024, from https://www.statista.com/statistics/1231813/kuaishou-cost-breakdown/
Eastmoney.com. "Cost breakdown of Kuaishou from 2019 to 2023 (in billion yuan)." Chart. April 22, 2024. Statista. Accessed October 13, 2024. https://www.statista.com/statistics/1231813/kuaishou-cost-breakdown/
Eastmoney.com. (2024). Cost breakdown of Kuaishou from 2019 to 2023 (in billion yuan). Statista. Statista Inc.. Accessed: October 13, 2024. https://www.statista.com/statistics/1231813/kuaishou-cost-breakdown/
Eastmoney.com. "Cost Breakdown of Kuaishou from 2019 to 2023 (in Billion Yuan)." Statista, Statista Inc., 22 Apr 2024, https://www.statista.com/statistics/1231813/kuaishou-cost-breakdown/
Eastmoney.com, Cost breakdown of Kuaishou from 2019 to 2023 (in billion yuan) Statista, https://www.statista.com/statistics/1231813/kuaishou-cost-breakdown/ (last visited October 13, 2024)
Cost breakdown of Kuaishou from 2019 to 2023 (in billion yuan) [Graph], Eastmoney.com, April 22, 2024. [Online]. Available: https://www.statista.com/statistics/1231813/kuaishou-cost-breakdown/