ARPPU of Bumble Inc. worldwide by app 2023

In the third quarter 2023, the average revenue per paying user (ARPPU) on Bumble amounted to 28 U.S. dollars. In comparison, paying users of Badoo app and other services from the company generated an average of 12.8 U.S. dollars in the same period. The ARPPU peaked in the third quarter of 2021, amounting to almost 31 U.S. dollars per paying users of the Bumble app.

Average revenue per paying user (ARPPU) of Bumble Inc. services worldwide as of 3rd quarter 2023, by app (in U.S. dollars)

Characteristic	Bumble app	Badoo app and other
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Release date

November 2023

More information

Region

Worldwide

Survey time period

Q4 2019 to Q3 2023

Supplementary notes

No data available for missing quarters.

According to the source, Bumble App ARPPU are: "calculated based on Bumble App Revenue in any measurement period, divided by Bumble App Paying Users in such period divided by the number of months in the period."

Always according to the source, Badoo app and other ARPPU are: "calculated based on Badoo App and Other Revenue in any measurement period, excluding any revenue generated from advertising and partnerships or affiliates, divided by Badoo App and Other Paying Users in such period divided by the number of months in the period."

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