U.S.: buy now, pay later users by gender

According to a 2021 consumer survey, men in the United States used buy now, pay later (BNPL) more often for online shopping than women. The source notes that the BNPL penetration rate had grown by nearly 50 percent between March 2021 and its previous survey in July 2020, although it does not provide this growth rate for male and female respondents. Nevertheless, 51 percent of the female respondents - who made up almost six out of 10 respondents in the 2021 survey - said they had used a BNPL service before, against almost 63 percent of male respondents.

Men and women who said they had used a buy now, pay later (BNPL) service in the United States in March 2021

Characteristic	Share of respondents
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Release date

March 2021

More information

Region

United States

Survey time period

March 10, 2021

Number of respondents

2,000 respondents

Age group

18 years and older

Special properties

consumers, more specific information on the survey respondents can be found under the "Details" tab.

Method of interview

Online panel

Supplementary notes

The source adds the following information for the survey respondents:

Gender distribution: 59 percent female, 41 percent male;
Age distribution: 11 percent 18-24 years old; 24 percent 25-34 years old; 31 percent 35-44 years old; 15 percent 45-54 years old; 18 percent over 54 years old.

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