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Reasons for trying a new brand since COVID-19 pandemic Indonesia 2020

Reasons for trying a new brand in the past three months since the coronavirus (COVID-19) pandemic in Indonesia as of September 2020

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Source

In cooperation with
McKinsey
Release date

November 2020

Region

Indonesia

Survey time period

September 21 to 30, 2020

Number of respondents

1,034 respondents

Age group

18 years and older

Supplementary notes

The question was: "You mentioned you tried a new/different brand than what you normally buy. What was the main reason that drove tis decision? Select up to three"

Figures may not add up to 100 due to rounding.

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Statistics on "Consumer shopping behavior in Indonesia"

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