Leading YouTube search queries in Italy 2023

Published by Laura Ceci, Feb 29, 2024

In 2023, music and songs were the most searched on YouTube by users in Italy, with the term "canzoni" being indexed at 100. Next in the ranking was the generic term "musica," with an index of 55. Children's entertainment duo "Me Contro Te" was also well searched on the platform, reaching an index value of 36.

Top YouTube search queries in Italy in 2023 (index value)

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Release date

February 2024

Region

Italy

Survey time period

2023

Supplementary notes

According to the source, "Google does not publish search volumes, but the index column shows relatives volumes for each query compared to search volumes for the top query (and index of 50 means that the query received 50% of the search volume of the top query)."

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