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Monthly online beauty purchase frequency among U.S shoppers 2020, by generation

Frequency of beauty purchasing online among shoppers in the United States at a minimum of once a month in 2020, by generation

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Release date



United States

Survey time period

April 23 to April 29, 2020

Number of respondents

2,009 respondents

Age group

18-64 years

Method of interview

Online survey

Supplementary notes

The source adds the following information regarding the survey: "All respondents were screened with the question 'How often do you purchase beauty products online?' and those who don’t buy beauty products online at all did not participate.

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