As of June 2020, over 40 percent of consumers in China got beauty product information from horizontal e-commerce platforms, such as Taobao and JD.com. Around 20 percent of consumers visited the local beauty brands' counters for information.
Share of consumers getting information on beauty and cosmetic products in China as of June 2020, by channel
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Share of consumers
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Ipsos. (August 19, 2020). Share of consumers getting information on beauty and cosmetic products in China as of June 2020, by channel [Graph]. In Statista. Retrieved September 08, 2024, from https://www.statista.com/statistics/1239597/china-leading-information-channels-for-beauty-products/
Ipsos. "Share of consumers getting information on beauty and cosmetic products in China as of June 2020, by channel ." Chart. August 19, 2020. Statista. Accessed September 08, 2024. https://www.statista.com/statistics/1239597/china-leading-information-channels-for-beauty-products/
Ipsos. (2020). Share of consumers getting information on beauty and cosmetic products in China as of June 2020, by channel . Statista. Statista Inc.. Accessed: September 08, 2024. https://www.statista.com/statistics/1239597/china-leading-information-channels-for-beauty-products/
Ipsos. "Share of Consumers Getting Information on Beauty and Cosmetic Products in China as of June 2020, by Channel ." Statista, Statista Inc., 19 Aug 2020, https://www.statista.com/statistics/1239597/china-leading-information-channels-for-beauty-products/
Ipsos, Share of consumers getting information on beauty and cosmetic products in China as of June 2020, by channel Statista, https://www.statista.com/statistics/1239597/china-leading-information-channels-for-beauty-products/ (last visited September 08, 2024)
Share of consumers getting information on beauty and cosmetic products in China as of June 2020, by channel [Graph], Ipsos, August 19, 2020. [Online]. Available: https://www.statista.com/statistics/1239597/china-leading-information-channels-for-beauty-products/
