According to a survey conducted in August 2020 on beauty and skincare market in China, ingredients and effects mattered most when buying beauty products, with over 53 percent of the respondents stated so. Cost effectiveness and brands guarantee were another two major factors to consider among Chinese consumers.
Leading factors concerning Chinese consumers when purchasing cosmetic and skincare products as of August 2020
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Statistics
Website (jrj.com,cn). (December 16, 2020). Leading factors concerning Chinese consumers when purchasing cosmetic and skincare products as of August 2020 [Graph]. In Statista. Retrieved March 28, 2024, from https://www.statista.com/statistics/1240396/china-major-factors-to-consider-when-buying-beauty-products/
Website (jrj.com,cn). "Leading factors concerning Chinese consumers when purchasing cosmetic and skincare products as of August 2020." Chart. December 16, 2020. Statista. Accessed March 28, 2024. https://www.statista.com/statistics/1240396/china-major-factors-to-consider-when-buying-beauty-products/
Website (jrj.com,cn). (2020). Leading factors concerning Chinese consumers when purchasing cosmetic and skincare products as of August 2020. Statista. Statista Inc.. Accessed: March 28, 2024. https://www.statista.com/statistics/1240396/china-major-factors-to-consider-when-buying-beauty-products/
Website (jrj.com,cn). "Leading Factors concerning Chinese Consumers When Purchasing Cosmetic and Skincare Products as of August 2020." Statista, Statista Inc., 16 Dec 2020, https://www.statista.com/statistics/1240396/china-major-factors-to-consider-when-buying-beauty-products/
Website (jrj.com,cn), Leading factors concerning Chinese consumers when purchasing cosmetic and skincare products as of August 2020 Statista, https://www.statista.com/statistics/1240396/china-major-factors-to-consider-when-buying-beauty-products/ (last visited March 28, 2024)
Leading factors concerning Chinese consumers when purchasing cosmetic and skincare products as of August 2020 [Graph], Website (jrj.com,cn), December 16, 2020. [Online]. Available: https://www.statista.com/statistics/1240396/china-major-factors-to-consider-when-buying-beauty-products/