OOH market in Russia increased by 40 percent percent in 2021.
The share of digital out-of-home (DOOH) advertising in the total outdoor ad spend in Russia reached 40.5 percent in 2021. The figures saw a steady increase over the observed period. Compared to 2020, the Share of digital out-of-home (DOOH) advertising in the total out-of-home (OOH) advertising revenue in Russia from 2018 to 2021
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Statistics on Advertising in Russia
Overview
7
- Premium Statistic Advertising spending in Central and Eastern Europe 2000-2024
- Premium Statistic Advertising spend forecast in Russia 2022-2024, by scenario
- Premium Statistic Advertising market growth in Russia 2010-2022
- Premium Statistic Advertising spending distribution in Russia 2000-2021, by channel
- Premium Statistic TV & digital advertising market share in Russia 2021-2025
- Premium Statistic Advertising spending in Russia 2021, by content type
- Premium Statistic Advertising market share in Russia 2021, by industry
Television advertising
6
- Premium Statistic Ranking of TV advertisers in Russia 2021, by spending
- Premium Statistic Ranking of TV advertisers in Russia 2021, by GRP
- Premium Statistic TV advertising share in Russia 2021, by product category
- Premium Statistic Number of advertisers and brands on TV in Russia 2022
- Premium Statistic Change in TV advertiser count in Russia monthly 2022
- Premium Statistic Largest TV advertisers in Russia 2021-2022, by spending share
Radio advertising
6
- Premium Statistic Reach of audio advertising in Russia 2017-2027, by segment
- Premium Statistic Radio advertising expenditure in Russia 2013-2021
- Premium Statistic Radio ad budget share in companies among regional advertisers in Russia 2021
- Premium Statistic Radio advertising share in Russia 2021, by product category
- Premium Statistic Key features of radio ads for regional advertisers in Russia 2021
- Premium Statistic Most popular radio ad formats among regional advertisers in Russia 2020-2021
Out-of-home advertising
8
- Premium Statistic OOH advertising expenditure in Russia 2021, by segment
- Premium Statistic DOOH share in OOH ad revenue in Russia 2018-2021
- Premium Statistic Outdoor advertising market growth in Russia 2017-2021
- Premium Statistic Outdoor advertising market growth in Russia 2021, by type
- Premium Statistic Outdoor advertising share in Russia 2021, by product category
- Premium Statistic Cinema advertising expenditure in Russia 2014-2021
- Premium Statistic Leading outdoor advertisers in Russia 2021, by spending
- Premium Statistic Highest-earning OOH advertising operators in Russia 2021
Press advertising
7
- Premium Statistic Reach of print advertisement in Russia 2017-2026, by segment
- Premium Statistic Press advertising expenditure in Russia 2016-2021, by segment
- Premium Statistic Magazine advertising expenditure in Russia 2017-2021
- Premium Statistic Newspaper advertising expenditure in Russia 2017-2021
- Premium Statistic Press advertising expenditure growth in Russia 2021, by medium
- Premium Statistic Central press advertising expenditure in Russia H1 2021, by medium
- Premium Statistic Press advertising share in Russia 2021, by product category
Digital advertising
7
- Premium Statistic Digital ad spending forecast in Russia 2019-2024
- Premium Statistic Online advertising and marketing revenue in Russia 2021, by segment
- Premium Statistic TV & digital advertising market share in Russia 2021-2025
- Premium Statistic Advertising spending distribution in Russia 2000-2021, by channel
- Premium Statistic Digital advertising market growth in Russia 2021, by channel
- Premium Statistic Programmatic ad spend in Russia 2017-2026
- Premium Statistic Leading online advertisers in Russia 2021, by budget
Advertisers and their strategies
6
- Premium Statistic Leading advertisers in Russia 2021, by budget
- Basic Statistic Leading international advertisers in Russia 2021
- Premium Statistic Share of advertisers leaving Russia due to the war in Ukraine 2022, by category
- Premium Statistic Advertising agency ranking in Russia 2021, by media buying
- Premium Statistic Number of ad channels used by companies in Russia 2021, by sector
- Premium Statistic Digital marketing instruments used by companies in Russia 2022
Consumer behavior
3
Further related statistics
18
- Mexico: DOOH ad spending 2016-2020
- Frequency of seeing static out-of-home (OOH) ads in the United Kingdom (UK) 2015-2016
- Out-of-home advertising revenue in China 2013-2019, by platform
- Digital out-of-home (DOOH) reach by gender in Great Britain 2019
- DOOH ad spend in Canada 2019-2021
- Share of DOOH in OOH ad revenue in Australia 2012-2017
- Digital out of home (DOOH) advertising revenue in France 2012-2015
- Global digital signage display market value 2016-2021
- Peru: digital share in OOH ad spend 2021
- U.S. digital signage market value 2018-2025
- iHeartMedia: number of digital billboards in the U.S. 2014-2017
- OOH media revenue worldwide 2016, by type
- Global digital signage market value 2016-2023
- Digital out-of-home (DOOH) reach by age group in Great Britain 2019
- Taxi rider attention paid to digital in-taxi ads in the U.S. in 2020
- Level of attention paid to digital billboards in the U.S. in 2020
- Preference of digitally OOH advertising according to internet users in Spain 2020
- Forecast volume growth in the food industry in the Netherlands 2016-2017, by branch
Further Content: You might find this interesting as well
Statistics
- Mexico: DOOH ad spending 2016-2020
- Frequency of seeing static out-of-home (OOH) ads in the United Kingdom (UK) 2015-2016
- Out-of-home advertising revenue in China 2013-2019, by platform
- Digital out-of-home (DOOH) reach by gender in Great Britain 2019
- DOOH ad spend in Canada 2019-2021
- Share of DOOH in OOH ad revenue in Australia 2012-2017
- Digital out of home (DOOH) advertising revenue in France 2012-2015
- Global digital signage display market value 2016-2021
- Peru: digital share in OOH ad spend 2021
- U.S. digital signage market value 2018-2025
- iHeartMedia: number of digital billboards in the U.S. 2014-2017
- OOH media revenue worldwide 2016, by type
- Global digital signage market value 2016-2023
- Digital out-of-home (DOOH) reach by age group in Great Britain 2019
- Taxi rider attention paid to digital in-taxi ads in the U.S. in 2020
- Level of attention paid to digital billboards in the U.S. in 2020
- Preference of digitally OOH advertising according to internet users in Spain 2020
- Forecast volume growth in the food industry in the Netherlands 2016-2017, by branch
Adpass. (March 24, 2022). Share of digital out-of-home (DOOH) advertising in the total out-of-home (OOH) advertising revenue in Russia from 2018 to 2021 [Graph]. In Statista. Retrieved February 05, 2023, from https://www.statista.com/statistics/1241294/dooh-share-in-ooh-ad-revenue-russia/
Adpass. "Share of digital out-of-home (DOOH) advertising in the total out-of-home (OOH) advertising revenue in Russia from 2018 to 2021." Chart. March 24, 2022. Statista. Accessed February 05, 2023. https://www.statista.com/statistics/1241294/dooh-share-in-ooh-ad-revenue-russia/
Adpass. (2022). Share of digital out-of-home (DOOH) advertising in the total out-of-home (OOH) advertising revenue in Russia from 2018 to 2021. Statista. Statista Inc.. Accessed: February 05, 2023. https://www.statista.com/statistics/1241294/dooh-share-in-ooh-ad-revenue-russia/
Adpass. "Share of Digital Out-of-home (Dooh) Advertising in The Total Out-of-home (Ooh) Advertising Revenue in Russia from 2018 to 2021." Statista, Statista Inc., 24 Mar 2022, https://www.statista.com/statistics/1241294/dooh-share-in-ooh-ad-revenue-russia/
Adpass, Share of digital out-of-home (DOOH) advertising in the total out-of-home (OOH) advertising revenue in Russia from 2018 to 2021 Statista, https://www.statista.com/statistics/1241294/dooh-share-in-ooh-ad-revenue-russia/ (last visited February 05, 2023)
Share of digital out-of-home (DOOH) advertising in the total out-of-home (OOH) advertising revenue in Russia from 2018 to 2021 [Graph], Adpass, March 24, 2022. [Online]. Available: https://www.statista.com/statistics/1241294/dooh-share-in-ooh-ad-revenue-russia/