Poland: unwillingness to pay for a fast delivery, by generation 2021

In 2021, Baby Boomers were most skeptical about paying more money to receive their purchased fashion and cosmetic products faster. Almost 60 percent of the Polish respondents aged 55 years and over declared that they would not be willing to pay extra to receive their purchase within 24 hours from buying.

Share of people who are not willing to pay more for a fast delivery* of fashion and cosmetic goods in Poland from 2019 to 2021, by generation

Characteristic	2019	2021
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Release date

April 2021

More information

Region

Poland

Survey time period

2019 to 2021

Number of respondents

1,058 respondents

Age group

16 years and older

Special properties

Individuals who purchased fashion and cosmetic goods in the last 6 months

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

* Fast delivery refers to delivery within 24 hours from purchase time.

The following yearly ranges were adopted for each generation in the survey: Generation Z: 1995+; Millennials: 1985 - 1994; Generation X: 1964 - 1984; Baby Boomers: born before 1963. The respondents belonging to Generation X were divided into two age groups: 1975 - 1984 and 1964 - 1974.

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