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Active users on collectible handicrafts e-commerce platforms in China 2020-2021

Published by
Yihan Ma,
Nov 19, 2021
In the first month of 2021, number of active users on collectible handicraft e-commerce platforms in China reached around 10.88 million, continuing the growing trend since the same period in the previous year. Total transaction value of collectible handicrafts e-commerce was estimated to surpass one hundred billion yuan in 2021.

Monthly active users on traditional collectible handicrafts e-commerce platforms in China from January 2020 to January 2021 (in millions)

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Release date

April 2021

Region

China

Survey time period

January 2020 to January 2021

Supplementary notes

Traditional collectible handicrafts, namely Wenwan in Chinese, refer to the traditional Chinese four treasures of the study including brush, ink, paper and ink stone, and the various study tools or decorations derived therefrom.

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