Revenue distribution of Vizio 2019-2023, by segment
In 2023, Vizio reported that the sales of devices accounted for the highest share of its revenue at 64 percent. However, the revenue share of the device segment, including smart TVs and sound bars, declined from 2019 to 2023. On the other hand, the business area Platform+ grew its revenue share during the same period of time. Platform+ consists of the operationg system SmartCast, which distributes streaming apps such as Netflix, HBO Max, or Vizio's own free ad-supported streaming TV (FAST) service WatchFree+, as well as Inscape that allows Vizio, for instance, to provide relevant advertisements targeted to its customers.