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Influencer marketing market size in Japan 2020-2027

Annual expenditure on influencer marketing in Japan from 2020 to 2023 with a forecast until 2027

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Sources

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Release date

November 2022

Region

Japan

Survey time period

2020 to 2023

Special properties

annual expenditure of businesses; domestic market

Supplementary notes

*Prospect.
**Forecast.

The market consists of four segments: YouTube, TikTok (which also includes livestreaming apps), Instagram, and Twitter (which also includes blogs).

1 Japanese yen equals 0.0068 U.S. dollars or 0.0069 euros as of November 2022.

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Statistics on " Influencer marketing in Japan "

Statistics on Influencer marketing in Japan

Overview

6

Social media marketing

6

Influencer marketing

6

Social media demographics

6

Audience attitudes and behaviors

6

Further related statistics

17
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