As revealed in a survey conducted in Japan in 2022, the majority of young adults and middle-aged consumers purchased goods and services over the internet. While over 66 percent of respondents aged 30 to 39 years stated to have made online purchases within the last year, only 12 percent of elderly respondents aged 80 years and older were e-commerce users.
Share of online retail shopping users in Japan in 2022, by age group
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Other statistics that may interest you Online shopping behavior in Japan
Overview
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Platform usage
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Consumer satisfaction
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Online payment
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Household spending
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- Premium Statistic Average monthly household expenditure on online purchases in Japan 2022, by product
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Social commerce
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Statistics
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- Share of the population buying services online in Finland 2019, by category
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- Most returned online purchases by category in Australia 2023
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e-Stat (Japan). (May 29, 2023). Share of online retail shopping users in Japan in 2022, by age group [Graph]. In Statista. Retrieved September 26, 2023, from https://www.statista.com/statistics/1246317/japan-share-online-retail-shopper-by-age-group/
e-Stat (Japan). "Share of online retail shopping users in Japan in 2022, by age group." Chart. May 29, 2023. Statista. Accessed September 26, 2023. https://www.statista.com/statistics/1246317/japan-share-online-retail-shopper-by-age-group/
e-Stat (Japan). (2023). Share of online retail shopping users in Japan in 2022, by age group. Statista. Statista Inc.. Accessed: September 26, 2023. https://www.statista.com/statistics/1246317/japan-share-online-retail-shopper-by-age-group/
e-Stat (Japan). "Share of Online Retail Shopping Users in Japan in 2022, by Age Group." Statista, Statista Inc., 29 May 2023, https://www.statista.com/statistics/1246317/japan-share-online-retail-shopper-by-age-group/
e-Stat (Japan), Share of online retail shopping users in Japan in 2022, by age group Statista, https://www.statista.com/statistics/1246317/japan-share-online-retail-shopper-by-age-group/ (last visited September 26, 2023)
Share of online retail shopping users in Japan in 2022, by age group [Graph], e-Stat (Japan), May 29, 2023. [Online]. Available: https://www.statista.com/statistics/1246317/japan-share-online-retail-shopper-by-age-group/