According to a survey of social commerce users in the Philippines in 2020, women aged 25 to 34 years accounted for 34 percent of purchases on social media platforms. Women aged 18 to 24 years represented the second largest demographic in the distribution, accounting for 23 percent of social commerce purchases.
Distribution of social commerce shoppers in the Philippines from 1st quarter 2020 to 2nd quarter 2020, by age and gender
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
iKala. (October 7, 2020). Distribution of social commerce shoppers in the Philippines from 1st quarter 2020 to 2nd quarter 2020, by age and gender [Graph]. In Statista. Retrieved January 19, 2025, from https://www.statista.com/statistics/1248374/philippines-social-commerce-shoppers-by-age-and-and-gender/?__sso_cookie_checker=failed
iKala. "Distribution of social commerce shoppers in the Philippines from 1st quarter 2020 to 2nd quarter 2020, by age and gender." Chart. October 7, 2020. Statista. Accessed January 19, 2025. https://www.statista.com/statistics/1248374/philippines-social-commerce-shoppers-by-age-and-and-gender/?__sso_cookie_checker=failed
iKala. (2020). Distribution of social commerce shoppers in the Philippines from 1st quarter 2020 to 2nd quarter 2020, by age and gender. Statista. Statista Inc.. Accessed: January 19, 2025. https://www.statista.com/statistics/1248374/philippines-social-commerce-shoppers-by-age-and-and-gender/?__sso_cookie_checker=failed
iKala. "Distribution of Social Commerce Shoppers in The Philippines from 1st Quarter 2020 to 2nd Quarter 2020, by Age and Gender." Statista, Statista Inc., 7 Oct 2020, https://www.statista.com/statistics/1248374/philippines-social-commerce-shoppers-by-age-and-and-gender/?__sso_cookie_checker=failed
iKala, Distribution of social commerce shoppers in the Philippines from 1st quarter 2020 to 2nd quarter 2020, by age and gender Statista, https://www.statista.com/statistics/1248374/philippines-social-commerce-shoppers-by-age-and-and-gender/?__sso_cookie_checker=failed (last visited January 19, 2025)
Distribution of social commerce shoppers in the Philippines from 1st quarter 2020 to 2nd quarter 2020, by age and gender [Graph], iKala, October 7, 2020. [Online]. Available: https://www.statista.com/statistics/1248374/philippines-social-commerce-shoppers-by-age-and-and-gender/?__sso_cookie_checker=failed
