Vietnam: annual personal care value growth by degree of urbanization 2022

In 2022, the FMCG in-home value of personal care products in urban areas of Vietnam saw a 15 percent increase. In that year, personal care products grew by 12 percent in value in rural areas of the country.

Annual in-home FMCG value growth of personal care products in Vietnam from 2020 to 2022, by degree of urbanization

Characteristic	Urban	Rural
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Release date

February 2023

More information

Region

Vietnam

Survey time period

2020 to 2022

Special properties

among four urban key cities

Supplementary notes

Figures for 2020 came from earlier reporting.

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