As of September 2023, Tra Dang was the leading TikTok influencer in Vietnam, having approximately 20 million followers on this platform. Linh Barbie followed as the second most-followed TikTok influencer with roughly 18.7 million followers. TikTok has been gaining popularity among Generation Z in the country in recent years.
Leading TikTok influencers in Vietnam as of September 2023, by number of followers
(in millions)
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AJ Marketing. (September 14, 2023). Leading TikTok influencers in Vietnam as of September 2023, by number of followers (in millions) [Graph]. In Statista. Retrieved February 19, 2025, from https://www.statista.com/statistics/1251526/vietnam-most-popular-tiktok-influencers-based-on-follower-number/?__sso_cookie_checker=failed
AJ Marketing. "Leading TikTok influencers in Vietnam as of September 2023, by number of followers (in millions)." Chart. September 14, 2023. Statista. Accessed February 19, 2025. https://www.statista.com/statistics/1251526/vietnam-most-popular-tiktok-influencers-based-on-follower-number/?__sso_cookie_checker=failed
AJ Marketing. (2023). Leading TikTok influencers in Vietnam as of September 2023, by number of followers (in millions). Statista. Statista Inc.. Accessed: February 19, 2025. https://www.statista.com/statistics/1251526/vietnam-most-popular-tiktok-influencers-based-on-follower-number/?__sso_cookie_checker=failed
AJ Marketing. "Leading Tiktok Influencers in Vietnam as of September 2023, by Number of Followers (in Millions)." Statista, Statista Inc., 14 Sep 2023, https://www.statista.com/statistics/1251526/vietnam-most-popular-tiktok-influencers-based-on-follower-number/?__sso_cookie_checker=failed
AJ Marketing, Leading TikTok influencers in Vietnam as of September 2023, by number of followers (in millions) Statista, https://www.statista.com/statistics/1251526/vietnam-most-popular-tiktok-influencers-based-on-follower-number/?__sso_cookie_checker=failed (last visited February 19, 2025)
Leading TikTok influencers in Vietnam as of September 2023, by number of followers (in millions) [Graph], AJ Marketing, September 14, 2023. [Online]. Available: https://www.statista.com/statistics/1251526/vietnam-most-popular-tiktok-influencers-based-on-follower-number/?__sso_cookie_checker=failed