After the lockdown in May 2020, 77 percent of Indian customers were willing to purchase innerwear. The willingness to purchase more formal wear such as formal shirts, or trousers and suits was significantly lower. Due to less social interactions and more time spent at home the willingness to purchase classical office wear was significantly lower.
Coronavirus (COVID-19) lockdown impact on the spend willingness quotient for purchase of apparel in India in May 2020
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Wazir. (May 28, 2020). Coronavirus (COVID-19) lockdown impact on the spend willingness quotient for purchase of apparel in India in May 2020 [Graph]. In Statista. Retrieved March 28, 2024, from https://www.statista.com/statistics/1254116/india-covid-19-impact-on-spend-willingness-quotient-for-fashion/
Wazir. "Coronavirus (COVID-19) lockdown impact on the spend willingness quotient for purchase of apparel in India in May 2020." Chart. May 28, 2020. Statista. Accessed March 28, 2024. https://www.statista.com/statistics/1254116/india-covid-19-impact-on-spend-willingness-quotient-for-fashion/
Wazir. (2020). Coronavirus (COVID-19) lockdown impact on the spend willingness quotient for purchase of apparel in India in May 2020. Statista. Statista Inc.. Accessed: March 28, 2024. https://www.statista.com/statistics/1254116/india-covid-19-impact-on-spend-willingness-quotient-for-fashion/
Wazir. "Coronavirus (Covid-19) Lockdown Impact on The Spend Willingness Quotient for Purchase of Apparel in India in May 2020." Statista, Statista Inc., 28 May 2020, https://www.statista.com/statistics/1254116/india-covid-19-impact-on-spend-willingness-quotient-for-fashion/
Wazir, Coronavirus (COVID-19) lockdown impact on the spend willingness quotient for purchase of apparel in India in May 2020 Statista, https://www.statista.com/statistics/1254116/india-covid-19-impact-on-spend-willingness-quotient-for-fashion/ (last visited March 28, 2024)
Coronavirus (COVID-19) lockdown impact on the spend willingness quotient for purchase of apparel in India in May 2020 [Graph], Wazir, May 28, 2020. [Online]. Available: https://www.statista.com/statistics/1254116/india-covid-19-impact-on-spend-willingness-quotient-for-fashion/