In a survey of internet users in Spain conducted in late 2020, 12.9 percent of respondents strongly agreed that they liked it better if out-of-home advertising was displayed on digital screens. At the same time, 13.2 percent of survey participants were of the opposite opinion.
Share of internet users who prefer out-of-home (OOH) advertising displayed on digital screens in Spain as of December 2020
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Statistics on Advertising in Spain
Overview
7
- Premium Statistic Advertising spending in Spain 2018-2021
- Premium Statistic Ad spending growth in Spain 2019-2021
- Premium Statistic Advertising spending in Spain 2020-2021, by medium
- Premium Statistic Advertising spending change in Spain 2021, by medium
- Premium Statistic Ad spending in Spain 2021, by industry sector
- Premium Statistic Highest spending advertisers in Spain 2021
- Premium Statistic Advertising and promotions spending share in Spain in 2021, by type
Traditional media
8
- Premium Statistic Television advertising expenditure in Spain 2016-2025
- Premium Statistic Free TV advertising revenue in Spain 2015-2021
- Premium Statistic Pay TV ad spending in Spain 2019-2021
- Premium Statistic Radio advertising expenditure in Spain 2011-2021
- Premium Statistic Newspaper advertising expenditure in Spain 2011-2021
- Premium Statistic Consumer magazine advertising revenue in Spain 2017-2026
- Premium Statistic Cinema ad spending in Spain 2015-2024
- Premium Statistic Outdoor advertising revenue Spain 2017-2026
Digital media
6
- Premium Statistic Digital ad spending in Spain 2015-2024
- Premium Statistic Digital ad spending in Spain 2015-2024, by format
- Premium Statistic Share of digital in ad spend in Spain 2015-2021
- Premium Statistic Digital Market Outlook: social media advertising spending in European countries 2022
- Premium Statistic Online TV ad spending in Spain 2016-2025
- Premium Statistic Leading digital advertising sectors in Spain 2021, by share of voice
Leading players
4
Consumer perception
7
- Premium Statistic Level of trust in selected media in Spain 2021
- Premium Statistic Popularity of online advertising in Spain 2016-2021
- Premium Statistic Out-of-home advertising penetration in Spain 2006-2021
- Premium Statistic Attitudes towards online advertising in Spain 2022
- Premium Statistic Perceived efficacy of targeted advertising in Spain 2018-2021
- Premium Statistic Trust in social media advertising worldwide 2021
- Premium Statistic Frequency of ad block usage in Spain 2021
Further related statistics
15
- DOOH ad spend in Brazil 2010-2016
- Mexico: DOOH ad spending 2016-2020
- DOOH penetration in Brazil 2013, by city
- Out-of-home advertising revenue in China 2013-2019, by platform
- Frequency of seeing static out-of-home (OOH) ads in the United Kingdom (UK) 2015-2016
- Share of DOOH in OOH ad revenue in Australia 2012-2017
- Digital out-of-home (DOOH) reach by gender in Great Britain 2019
- Digital out of home (DOOH) advertising revenue in France 2012-2015
- DOOH ad spend in the Netherlands 2020-2021
- DOOH ad spend in Canada 2019-2021
- OOH media revenue worldwide 2016, by type
- Peru: digital share in OOH ad spend 2021
- Exposure to DOOH media worldwide 2008-2017
- iHeartMedia: number of digital billboards in the U.S. 2014-2017
- Global digital signage market value 2016-2023
Further Content: You might find this interesting as well
Statistics
- DOOH ad spend in Brazil 2010-2016
- Mexico: DOOH ad spending 2016-2020
- DOOH penetration in Brazil 2013, by city
- Out-of-home advertising revenue in China 2013-2019, by platform
- Frequency of seeing static out-of-home (OOH) ads in the United Kingdom (UK) 2015-2016
- Share of DOOH in OOH ad revenue in Australia 2012-2017
- Digital out-of-home (DOOH) reach by gender in Great Britain 2019
- Digital out of home (DOOH) advertising revenue in France 2012-2015
- DOOH ad spend in the Netherlands 2020-2021
- DOOH ad spend in Canada 2019-2021
- OOH media revenue worldwide 2016, by type
- Peru: digital share in OOH ad spend 2021
- Exposure to DOOH media worldwide 2008-2017
- iHeartMedia: number of digital billboards in the U.S. 2014-2017
- Global digital signage market value 2016-2023
AIMC (Spain). (March 10, 2021). Share of internet users who prefer out-of-home (OOH) advertising displayed on digital screens in Spain as of December 2020 [Graph]. In Statista. Retrieved February 07, 2023, from https://www.statista.com/statistics/1258936/dooh-advertising-preference-spain/
AIMC (Spain). "Share of internet users who prefer out-of-home (OOH) advertising displayed on digital screens in Spain as of December 2020." Chart. March 10, 2021. Statista. Accessed February 07, 2023. https://www.statista.com/statistics/1258936/dooh-advertising-preference-spain/
AIMC (Spain). (2021). Share of internet users who prefer out-of-home (OOH) advertising displayed on digital screens in Spain as of December 2020. Statista. Statista Inc.. Accessed: February 07, 2023. https://www.statista.com/statistics/1258936/dooh-advertising-preference-spain/
AIMC (Spain). "Share of Internet Users Who Prefer Out-of-home (Ooh) Advertising Displayed on Digital Screens in Spain as of December 2020." Statista, Statista Inc., 10 Mar 2021, https://www.statista.com/statistics/1258936/dooh-advertising-preference-spain/
AIMC (Spain), Share of internet users who prefer out-of-home (OOH) advertising displayed on digital screens in Spain as of December 2020 Statista, https://www.statista.com/statistics/1258936/dooh-advertising-preference-spain/ (last visited February 07, 2023)
Share of internet users who prefer out-of-home (OOH) advertising displayed on digital screens in Spain as of December 2020 [Graph], AIMC (Spain), March 10, 2021. [Online]. Available: https://www.statista.com/statistics/1258936/dooh-advertising-preference-spain/