SVOD usage without paying for subscriptions in Taiwan 2021
Rakuten Insight in May 2021, about 22 percent of respondents who did not subscribe to any platform accessed to subscription-video-on-demand (SVOD) services through accounts of their acquaintances. Unaffordable subscription fees and alternative free or cheaper channels to access to the desired shows were the most common reasons not to pay for SVOD in Taiwan.
According to a Taiwanese consumer survey conducted by