Market share of international and national sports events in China 2020

Published by
Wenyi Zhang,
Aug 6, 2023
In China, international sports events are the focus of sports broadcasting companies, accounting for a market share of 40.7 percent as of 2020. Soccer, basketball, and badminton are the most popular sports to watch in the country.

Market share of international and national sports matches in China as of 2020

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Release date

March 2021

Region

China

Survey time period

as of December 2020

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Statistics on " Sports in China "

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