According to a survey conducted by Rakuten Insight in May 2021 in South Korea on multiple streaming service subscriptions, roughly 58.65 percent of respondents answered to subscribe to multiple services because the shows they wanted to watch were spread out across different services. Following was the possibility to watch a certain service's original content, with 33.72 percent of respondents answering that way.
Reasons for subscribing to more than one video streaming service in South Korea as of May 2021
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Rakuten Insight. (August 13, 2021). Reasons for subscribing to more than one video streaming service in South Korea as of May 2021 [Graph]. In Statista. Retrieved October 12, 2024, from https://www.statista.com/statistics/1261351/south-korea-reasons-for-multiple-streaming-service-subscriptions/
Rakuten Insight. "Reasons for subscribing to more than one video streaming service in South Korea as of May 2021." Chart. August 13, 2021. Statista. Accessed October 12, 2024. https://www.statista.com/statistics/1261351/south-korea-reasons-for-multiple-streaming-service-subscriptions/
Rakuten Insight. (2021). Reasons for subscribing to more than one video streaming service in South Korea as of May 2021. Statista. Statista Inc.. Accessed: October 12, 2024. https://www.statista.com/statistics/1261351/south-korea-reasons-for-multiple-streaming-service-subscriptions/
Rakuten Insight. "Reasons for Subscribing to More than One Video Streaming Service in South Korea as of May 2021." Statista, Statista Inc., 13 Aug 2021, https://www.statista.com/statistics/1261351/south-korea-reasons-for-multiple-streaming-service-subscriptions/
Rakuten Insight, Reasons for subscribing to more than one video streaming service in South Korea as of May 2021 Statista, https://www.statista.com/statistics/1261351/south-korea-reasons-for-multiple-streaming-service-subscriptions/ (last visited October 12, 2024)
Reasons for subscribing to more than one video streaming service in South Korea as of May 2021 [Graph], Rakuten Insight, August 13, 2021. [Online]. Available: https://www.statista.com/statistics/1261351/south-korea-reasons-for-multiple-streaming-service-subscriptions/