Nestle was the leading advertiser on television in Russia, having purchased over 73 thousand gross rating points (GRPs) in the first seven months of 2021. It was followed by Leomax which invested in approximately 70 thousand GRPs.
Leading TV advertisers in Russia from January to July 2021, by gross rating points, or GRPs (in 1,000s)
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Statistics on Advertising in Russia
Overview
7
- Premium Statistic Advertising spending in Central and Eastern Europe 2000-2024
- Premium Statistic Advertising spend forecast in Russia 2022-2024, by scenario
- Premium Statistic Advertising market growth in Russia 2010-2022
- Premium Statistic Advertising spending distribution in Russia 2000-2021, by channel
- Premium Statistic TV & digital advertising market share in Russia 2021-2025
- Premium Statistic Advertising spending in Russia 2021, by content type
- Premium Statistic Advertising market share in Russia 2021, by industry
Television advertising
6
- Premium Statistic Ranking of TV advertisers in Russia 2021, by spending
- Premium Statistic Ranking of TV advertisers in Russia 2021, by GRP
- Premium Statistic TV advertising share in Russia 2021, by product category
- Premium Statistic Number of advertisers and brands on TV in Russia 2022
- Premium Statistic Change in TV advertiser count in Russia monthly 2022
- Premium Statistic Largest TV advertisers in Russia 2021-2022, by spending share
Radio advertising
6
- Premium Statistic Reach of audio advertising in Russia 2017-2027, by segment
- Premium Statistic Radio advertising expenditure in Russia 2013-2021
- Premium Statistic Radio ad budget share in companies among regional advertisers in Russia 2021
- Premium Statistic Radio advertising share in Russia 2021, by product category
- Premium Statistic Key features of radio ads for regional advertisers in Russia 2021
- Premium Statistic Most popular radio ad formats among regional advertisers in Russia 2020-2021
Out-of-home advertising
8
- Premium Statistic OOH advertising expenditure in Russia 2021, by segment
- Premium Statistic DOOH share in OOH ad revenue in Russia 2018-2021
- Premium Statistic Outdoor advertising market growth in Russia 2017-2021
- Premium Statistic Outdoor advertising market growth in Russia 2021, by type
- Premium Statistic Outdoor advertising share in Russia 2021, by product category
- Premium Statistic Cinema advertising expenditure in Russia 2014-2021
- Premium Statistic Leading outdoor advertisers in Russia 2021, by spending
- Premium Statistic Highest-earning OOH advertising operators in Russia 2021
Press advertising
7
- Premium Statistic Reach of print advertisement in Russia 2017-2026, by segment
- Premium Statistic Press advertising expenditure in Russia 2016-2021, by segment
- Premium Statistic Magazine advertising expenditure in Russia 2017-2021
- Premium Statistic Newspaper advertising expenditure in Russia 2017-2021
- Premium Statistic Press advertising expenditure growth in Russia 2021, by medium
- Premium Statistic Central press advertising expenditure in Russia H1 2021, by medium
- Premium Statistic Press advertising share in Russia 2021, by product category
Digital advertising
7
- Premium Statistic Digital ad spending forecast in Russia 2019-2024
- Premium Statistic Online advertising and marketing revenue in Russia 2021, by segment
- Premium Statistic TV & digital advertising market share in Russia 2021-2025
- Premium Statistic Advertising spending distribution in Russia 2000-2021, by channel
- Premium Statistic Digital advertising market growth in Russia 2021, by channel
- Premium Statistic Programmatic ad spend in Russia 2017-2026
- Premium Statistic Leading online advertisers in Russia 2021, by budget
Advertisers and their strategies
6
- Premium Statistic Leading advertisers in Russia 2021, by budget
- Basic Statistic Leading international advertisers in Russia 2021
- Premium Statistic Share of advertisers leaving Russia due to the war in Ukraine 2022, by category
- Premium Statistic Advertising agency ranking in Russia 2021, by media buying
- Premium Statistic Number of ad channels used by companies in Russia 2021, by sector
- Premium Statistic Digital marketing instruments used by companies in Russia 2022
Consumer behavior
3
Further related statistics
16
- Ranking of TV advertisers in Sweden 2016, by ad spending
- Companies: highest increases and decreases in TV ad expenditure in Germany 2014
- Leading syndicated TV advertisers in the U.S. 2013
- TV advertising spending in the United Kingdom (UK) 2013, by product category
- Largest national TV advertisers in the U.S. March 2019
- Leading spot TV advertisers in the U.S. 2013
- Leading brands on CNN in the U.S. in Q1 2018, by ad spend
- Leading brands on MSNBC in the U.S. in Q1 2018, by ad spend
- Leading brands on Fox News in the U.S. in 2018, by ad spend
- Highest spending TV advertisers in the United Kingdom (UK) 2013, by holding company
- Markets with highest and lowest TV ad spend growth worldwide in 2013
- Television advertising investment in France 2011-2014
- TV advertising spending share in South Korea 2008-2015
- TV advertising spending share in the U.S. 2008-2015
- Television advertising expenditure in the Netherlands 2008-2015
- Ad spending of the leading advertisers in the U.S. 2018
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Statistics
- Ranking of TV advertisers in Sweden 2016, by ad spending
- Companies: highest increases and decreases in TV ad expenditure in Germany 2014
- Leading syndicated TV advertisers in the U.S. 2013
- TV advertising spending in the United Kingdom (UK) 2013, by product category
- Largest national TV advertisers in the U.S. March 2019
- Leading spot TV advertisers in the U.S. 2013
- Leading brands on CNN in the U.S. in Q1 2018, by ad spend
- Leading brands on MSNBC in the U.S. in Q1 2018, by ad spend
- Leading brands on Fox News in the U.S. in 2018, by ad spend
- Highest spending TV advertisers in the United Kingdom (UK) 2013, by holding company
- Markets with highest and lowest TV ad spend growth worldwide in 2013
- Television advertising investment in France 2011-2014
- TV advertising spending share in South Korea 2008-2015
- TV advertising spending share in the U.S. 2008-2015
- Television advertising expenditure in the Netherlands 2008-2015
- Ad spending of the leading advertisers in the U.S. 2018
Kommersant. (August 27, 2021). Leading TV advertisers in Russia from January to July 2021, by gross rating points, or GRPs (in 1,000s) [Graph]. In Statista. Retrieved February 07, 2023, from https://www.statista.com/statistics/1262657/leading-tv-advertisers-by-gross-rating-point-russia/
Kommersant. "Leading TV advertisers in Russia from January to July 2021, by gross rating points, or GRPs (in 1,000s)." Chart. August 27, 2021. Statista. Accessed February 07, 2023. https://www.statista.com/statistics/1262657/leading-tv-advertisers-by-gross-rating-point-russia/
Kommersant. (2021). Leading TV advertisers in Russia from January to July 2021, by gross rating points, or GRPs (in 1,000s). Statista. Statista Inc.. Accessed: February 07, 2023. https://www.statista.com/statistics/1262657/leading-tv-advertisers-by-gross-rating-point-russia/
Kommersant. "Leading Tv Advertisers in Russia from January to July 2021, by Gross Rating Points, or Grps (in 1,000s)." Statista, Statista Inc., 27 Aug 2021, https://www.statista.com/statistics/1262657/leading-tv-advertisers-by-gross-rating-point-russia/
Kommersant, Leading TV advertisers in Russia from January to July 2021, by gross rating points, or GRPs (in 1,000s) Statista, https://www.statista.com/statistics/1262657/leading-tv-advertisers-by-gross-rating-point-russia/ (last visited February 07, 2023)
Leading TV advertisers in Russia from January to July 2021, by gross rating points, or GRPs (in 1,000s) [Graph], Kommersant, August 27, 2021. [Online]. Available: https://www.statista.com/statistics/1262657/leading-tv-advertisers-by-gross-rating-point-russia/