Channels influencing purchase decision regarding personal care products Brazil 2020

Published by
J. G. Navarro,
Jan 5, 2023
During a 2020 survey carried out in Brazil, product packaging was found to be the medium that influenced purchase decisions regarding personal care products most, named by 32.4 percent of respondents. TV ranked second, with 32.1 percent.

Channels which influenced purchase decisions regarding personal care products in Brazil in 2020

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Sources

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Release date

September 2021

Region

Brazil

Survey time period

2020

Supplementary notes

Multiple answers permitted.
The source does not provide information about the methodology of the survey.

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