In 2021, advertising in media ranked first among segments of marketing communications in Russia, having earned a revenue of over 578 billion Russian rubles. The industry's total earnings were estimated at around one trillion Russian rubles.
Revenue of marketing communications in Russia in 2021, by segment
(in billion Russian rubles)
* Includes advertising budgets spent on development of creative solutions, production of advertising products, and payments for services of advertising agencies and technological intermediates.
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Adpass. (October 6, 2022). Revenue of marketing communications in Russia in 2021, by segment (in billion Russian rubles) [Graph]. In Statista. Retrieved February 17, 2025, from https://www.statista.com/statistics/1267989/marketing-communications-revenue-by-segment-russia/?__sso_cookie_checker=failed
Adpass. "Revenue of marketing communications in Russia in 2021, by segment (in billion Russian rubles)." Chart. October 6, 2022. Statista. Accessed February 17, 2025. https://www.statista.com/statistics/1267989/marketing-communications-revenue-by-segment-russia/?__sso_cookie_checker=failed
Adpass. (2022). Revenue of marketing communications in Russia in 2021, by segment (in billion Russian rubles). Statista. Statista Inc.. Accessed: February 17, 2025. https://www.statista.com/statistics/1267989/marketing-communications-revenue-by-segment-russia/?__sso_cookie_checker=failed
Adpass. "Revenue of Marketing Communications in Russia in 2021, by Segment (in Billion Russian Rubles)." Statista, Statista Inc., 6 Oct 2022, https://www.statista.com/statistics/1267989/marketing-communications-revenue-by-segment-russia/?__sso_cookie_checker=failed
Adpass, Revenue of marketing communications in Russia in 2021, by segment (in billion Russian rubles) Statista, https://www.statista.com/statistics/1267989/marketing-communications-revenue-by-segment-russia/?__sso_cookie_checker=failed (last visited February 17, 2025)
Revenue of marketing communications in Russia in 2021, by segment (in billion Russian rubles) [Graph], Adpass, October 6, 2022. [Online]. Available: https://www.statista.com/statistics/1267989/marketing-communications-revenue-by-segment-russia/?__sso_cookie_checker=failed