Most popular e-commerce platforms in Kenya 2021

Published by
Saifaddin Galal,
Jun 30, 2024
Jumia was the preferred e-commerce platform in Kenya as of 2021. According to the survey, 42 percent of respondents considered the online shopping platform their favorite or most used. Some 11 percent preferred Kilimall, an e-commerce platform based in Nairobi.

Favorite or most often used online shopping platforms in Kenya as of 2021

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Release date

February 2022

Region

Kenya

Survey time period

June 2021

Number of respondents

526 respondents

Age group

18-35 years

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B2C and C2C e-commerce

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Leading e-commerce enterprises

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Current trends in e-commerce

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