In 2019, Lightricks Ltd. reported having approximately three million paid subscribers across its photo and video editing app portfolio. In 2021, the company almost doubled its paid subscribers count, with industry sources reporting five million paid subscribers. Lightricks, which is known for being the publisher of mobile editing app Facetune, was among the first companies to bet on the subscription model to monetize its apps. In September 2021, the mobile software development company was valued at 1.8 billion U.S. dollars, after acquiring its unicorn status in 2019.
Number of paid Lightricks Ltd. apps subscribers worldwide in 2019 and 2021
(in millions)
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TechCrunch. (September 20, 2021). Number of paid Lightricks Ltd. apps subscribers worldwide in 2019 and 2021 (in millions) [Graph]. In Statista. Retrieved February 08, 2025, from https://www.statista.com/statistics/1269020/lightricks-apps-paid-subscribers/?__sso_cookie_checker=failed
TechCrunch. "Number of paid Lightricks Ltd. apps subscribers worldwide in 2019 and 2021 (in millions)." Chart. September 20, 2021. Statista. Accessed February 08, 2025. https://www.statista.com/statistics/1269020/lightricks-apps-paid-subscribers/?__sso_cookie_checker=failed
TechCrunch. (2021). Number of paid Lightricks Ltd. apps subscribers worldwide in 2019 and 2021 (in millions). Statista. Statista Inc.. Accessed: February 08, 2025. https://www.statista.com/statistics/1269020/lightricks-apps-paid-subscribers/?__sso_cookie_checker=failed
TechCrunch. "Number of Paid Lightricks Ltd. Apps Subscribers Worldwide in 2019 and 2021 (in Millions)." Statista, Statista Inc., 20 Sep 2021, https://www.statista.com/statistics/1269020/lightricks-apps-paid-subscribers/?__sso_cookie_checker=failed
TechCrunch, Number of paid Lightricks Ltd. apps subscribers worldwide in 2019 and 2021 (in millions) Statista, https://www.statista.com/statistics/1269020/lightricks-apps-paid-subscribers/?__sso_cookie_checker=failed (last visited February 08, 2025)
Number of paid Lightricks Ltd. apps subscribers worldwide in 2019 and 2021 (in millions) [Graph], TechCrunch, September 20, 2021. [Online]. Available: https://www.statista.com/statistics/1269020/lightricks-apps-paid-subscribers/?__sso_cookie_checker=failed