The majority of women in Japan would support male models in cosmetics advertisements as revealed in a survey conducted in April 2021. While 37 percent of female respondents considered it to be great if men were promoting cosmetic products, only close to five percent voiced their rejection of the thought.
Share of women supporting the promotion of cosmetic products by male models in advertisements in Japan as of April 2021
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@cosme. (May 18, 2021). Share of women supporting the promotion of cosmetic products by male models in advertisements in Japan as of April 2021 [Graph]. In Statista. Retrieved April 20, 2024, from https://www.statista.com/statistics/1270106/japan-share-women-support-male-cosmetic-advertisement-model/
@cosme. "Share of women supporting the promotion of cosmetic products by male models in advertisements in Japan as of April 2021." Chart. May 18, 2021. Statista. Accessed April 20, 2024. https://www.statista.com/statistics/1270106/japan-share-women-support-male-cosmetic-advertisement-model/
@cosme. (2021). Share of women supporting the promotion of cosmetic products by male models in advertisements in Japan as of April 2021. Statista. Statista Inc.. Accessed: April 20, 2024. https://www.statista.com/statistics/1270106/japan-share-women-support-male-cosmetic-advertisement-model/
@cosme. "Share of Women Supporting The Promotion of Cosmetic Products by Male Models in Advertisements in Japan as of April 2021." Statista, Statista Inc., 18 May 2021, https://www.statista.com/statistics/1270106/japan-share-women-support-male-cosmetic-advertisement-model/
@cosme, Share of women supporting the promotion of cosmetic products by male models in advertisements in Japan as of April 2021 Statista, https://www.statista.com/statistics/1270106/japan-share-women-support-male-cosmetic-advertisement-model/ (last visited April 20, 2024)
Share of women supporting the promotion of cosmetic products by male models in advertisements in Japan as of April 2021 [Graph], @cosme, May 18, 2021. [Online]. Available: https://www.statista.com/statistics/1270106/japan-share-women-support-male-cosmetic-advertisement-model/