Importance of sustainability as a buying criterion for cosmetics in the U.S. 2021

Is sustainability a particularly important criterion to you when buying cosmetics and body care products?

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Release date

July 2021


United States

Survey time period

February 2021

Number of respondents

1,028 respondents

Age group

16 years and older

Special properties

Refers to respondents answering with "yes"

Supplementary notes

The Greatest Generation: 1901-1927, Silent Generation: 1928-1945, Baby Boomers: 1946-1964, Generation X: 1965-1979, Millennials: 1980-1994, Generation Z: 1995-2012

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