Most common info gathered prior to shopping on social media Philippines Q1-Q2 2021

Published by Statista Research Department, Nov 4, 2021
According to a survey on social commerce in the Philippines between the first quarter and second quarter of 2021, around 86 percent of respondents gathered information from reviews and ratings online before making a purchase on social media. Similarly, around 56 percent of respondents gathered opinions from friends or family prior to shopping on social media.

Most common information gathered prior to shopping on social media in the Philippines between 1st quarter and 2nd quarter 2021

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Source

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Release date

October 2021

Region

Philippines

Survey time period

Q1 to Q2 2021

Number of respondents

25,200 respondents

Special properties

survey was conducted among consumers and businesses across Thailand, Vietnam, the Philippines, and Singapore

Supplementary notes

Question was phrased by source as: "What type of information do you gather prior to making purchases on social media, if at all?"

The survey was conducted among 1,600 social shoppers and more than 23,600 iKala business customers or social sellers.

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Statistics on " Social media in the Philippines "

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Statistics on Social media in the Philippines

Overview

4

Facebook and Instagram

5

Other social media platforms

6

Social commerce

5

Social media advertising

5

User behavior

6

Further related statistics

21

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Topics

Social media in the PhilippinesInternet usage in the PhilippinesTelecommunications industry in the PhilippinesMedia in the Philippines Smartphone market in the Philippines
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