Awareness of luxury brands using virtual online games for customers in 2021

Published by
Tugba Sabanoglu,
Jun 1, 2023
According to a survey conducted in spring 2021, virtual online games used by luxury brands to interact with their customers seemed to be of high relevance for respondents from the United States as well as from China. Around half of the respondents from both countries knew about online games for luxury brand customers.

Are you aware of luxury brands that lately have been interacting with their customers using virtual online games?

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Release date

June 2021

Region

Worldwide

Survey time period

March to April, 2021

Number of respondents

12,000 respondents

Special properties

Expert interviews; BCG estimates

Supplementary notes

The source adds the following information: "Europe includes Italy, France, Germany and UK; RoW includes Japan, South Korea, UAE, KSA, Russia and Brazil."

Citation formats
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$199 USD / Month *
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Other statistics that may interest you

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Statistics on

About the industry

10

About the region

10

Selected statistics

3

Other regions

10

Related statistics

10

Further related statistics

4

Further Content: You might find this interesting as well

Statistics

Topics

Luxury goods market in the Asia-Pacific regionLuxury goods market in ChinaLuxury goods in EuropeRetail shopping behavior in ThailandShopping behavior in Japan
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Learn more about how Statista can support your business.
Menu