France: in-store shopping intention on Black Friday 2021, by age group

Published by
Dominique Petruzzi,
Nov 16, 2022
According to a survey conducted in France in October 2021, 23 percent of the respondents who belonged to Generation Z said they were very likely to shop in physical stores on or around Black Friday in 2021. Millennials were the age group with the most people planning to purchase on Black Friday, with 24 percent of them answering they were very likely to do so.

Consumer likelihood to shop in-store during Black Friday in France in 2021

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Source

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Release date

October 2021

Region

France

Survey time period

October 2021

Number of respondents

579 respondents

Supplementary notes

The source adds the following information: "How likely are you to shop on Black Friday (or around it) this year?"

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