Rakuten Insight in July 2021, almost 80 percent of female respondents in China who use K-beauty products usually get their information on the latest Korean skincare products and trends from beauty influencers on social media channels. Around 43 percent of respondents learned about the products through online advertisements.
According to a survey conducted by Main information sources on the latest Korean beauty skincare products and trends among female consumers in China as of July 2021
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Rakuten Insight. (October 11, 2021). Main information sources on the latest Korean beauty skincare products and trends among female consumers in China as of July 2021 [Graph]. In Statista. Retrieved March 29, 2024, from https://www.statista.com/statistics/1274145/china-preferred-information-sources-on-korean-skincare-products-among-females/
Rakuten Insight. "Main information sources on the latest Korean beauty skincare products and trends among female consumers in China as of July 2021." Chart. October 11, 2021. Statista. Accessed March 29, 2024. https://www.statista.com/statistics/1274145/china-preferred-information-sources-on-korean-skincare-products-among-females/
Rakuten Insight. (2021). Main information sources on the latest Korean beauty skincare products and trends among female consumers in China as of July 2021. Statista. Statista Inc.. Accessed: March 29, 2024. https://www.statista.com/statistics/1274145/china-preferred-information-sources-on-korean-skincare-products-among-females/
Rakuten Insight. "Main Information Sources on The Latest Korean Beauty Skincare Products and Trends among Female Consumers in China as of July 2021." Statista, Statista Inc., 11 Oct 2021, https://www.statista.com/statistics/1274145/china-preferred-information-sources-on-korean-skincare-products-among-females/
Rakuten Insight, Main information sources on the latest Korean beauty skincare products and trends among female consumers in China as of July 2021 Statista, https://www.statista.com/statistics/1274145/china-preferred-information-sources-on-korean-skincare-products-among-females/ (last visited March 29, 2024)
Main information sources on the latest Korean beauty skincare products and trends among female consumers in China as of July 2021 [Graph], Rakuten Insight, October 11, 2021. [Online]. Available: https://www.statista.com/statistics/1274145/china-preferred-information-sources-on-korean-skincare-products-among-females/