Share of adults who preferred mobile apps with ads to paid downloads in the U.S. 2021

Published by Statista Research Department, Jan 10, 2023
In a survey held in September 2021 in the United States, it was found that 33 percent of adults agreed they preferred mobile apps with ads rather than paying for downloads. Some 29 percent of surveyed adults were neutral about their preference of apps with ads or paid downloads.

Share of adults who preferred mobile apps with ads rather than paying for downloads in the United States as of September 2021

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Release date

October 2021

Region

United States

Survey time period

September 22, 2021

Number of respondents

2,003 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Question: "How much do you agree with the following statement: I prefer that mobile apps have ads, rather than having to pay to download apps."

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