In a September 2021 survey held in the United States, it was discovered that 36 percent of respondents said they noticed video ads in mobile apps. Following that were 25 percent of adults who noticed banner ads in mobile apps.
Leading types of mobile app advertising noticed by adults in the United States as of September 2021
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Statistics on Mobile advertising and marketing in the U.S.
Overview
5
- Premium Statistic Mobile advertising spending worldwide 2007-2024
- Premium Statistic Largest mobile advertising markets worldwide 2022, by ad spend
- Premium Statistic Growth of digital advertising revenue in the U.S. 2020-2022, by format
- Premium Statistic Digital Market Outlook: digital ad spending share in the U.S. 2017-2026, by device
- Premium Statistic Digital video ad views in the U.S. 2020-2021, by device
Mobile formats
7
- Premium Statistic Mobile ad spend growth in the U.S. 2021, by type
- Premium Statistic Digital Market Outlook: banner advertising spending in the U.S. 2017-2026, by device
- Premium Statistic Digital Market Outlook: digital video ad spending in the U.S. 2017-2026, by device
- Premium Statistic Video ad spend per advertiser in the U.S. 2019-2020, by device
- Premium Statistic Digital Market Outlook: search ad spending in the U.S. 2017-2026, by device
- Premium Statistic Digital Market Outlook: social media ad spend in the U.S. 2017-2026, by device
- Premium Statistic Digital audio ad spend in the U.S. 2019-2021, by device
Industry data
6
- Premium Statistic Mobile ad spend growth in the U.S. 2021, by content type
- Premium Statistic Mobile ad spend in the U.S. 2021, by industry
- Premium Statistic Mobile share in digital ad spend in the U.S. 2021, by industry
- Premium Statistic U.S. health care companies: share of marketing budget 2022, by channel
- Premium Statistic Healthcare & pharma sector display ad spend U.S. 2020, by device
- Premium Statistic CPG & consumer products digital display ad spend U.S. H1 2020, by device
Marketer perspective
5
- Premium Statistic U.S. businesses mobile marketing budget share 2015-2023
- Premium Statistic Importance of digital media types in marketing in the U.S. 2021
- Basic Statistic App monetization methods by U.S. publishers 2022
- Premium Statistic New B2B marketing tactics to be used in the U.S. 2022
- Premium Statistic Data unified with CDPs in the U.S. 2020
Mobile user behavior
8
- Premium Statistic Locations of coming across advertisements in the U.S. 2020
- Premium Statistic Share of adults who preferred mobile apps with ads to paid downloads in the U.S. 2021
- Premium Statistic Major mobile app ads noticed by adults in the U.S. 2021
- Premium Statistic Major mobile app ads preferred by adults in the U.S. 2021
- Premium Statistic Mobile app types where adults notice relevant ads in the U.S. 2021
- Premium Statistic Leading reactions of adults to relevant ads in mobile apps in the U.S. 2021
- Premium Statistic Leading channels to contact businesses for consumers in U.S. and Australia 2021
- Premium Statistic QR code use related to marketing or promotional offers in the U.S. 2021, by age
Ad blocking
3
Further related statistics
21
- Mobile advertising market size in Poland 2020-2026
- Mobile advertising spending in Turkey Q1 2022, by format
- Podcast advertising effectiveness in Sweden 2021
- Web development and mobile advertising revenue in Russia 2018-2021
- Market size of mobile advertising in China 2014-2025
- Growth of mobile advertising market volume in China 2015-2025
- Mobile advertising spending worldwide 2007-2024
- Visibility rate of mobile advertising in Germany Q1 2019 - Q3 2021
- Market value of mobile advertising in Italy 2006-2020
- Global mobile ad spend 2018-2023
- Mobile advertising revenue in the UK 2011-2021
- Podcast advertising perception in France 2022
- Mobile advertising spending in the UK 2021-2025
- Visibility rate of mobile advertising in Germany Q3 2021, by format
- In-app advertising formats considered the most acceptable worldwide 2021
- In-app advertising formats considered least acceptable worldwide 2021
- In-app advertising conversion rate worldwide 2020, by platform
- Time spent with mobile ads worldwide 2022, by ad size
- Mobile ad spend in the U.S. 2010-2021
- Mobile ad spend in Latin America 2020, by industry
- Most prospective mobile advertising formats in Poland 2021
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InMobi. (October 29, 2021). Leading types of mobile app advertising noticed by adults in the United States as of September 2021 [Graph]. In Statista. Retrieved January 27, 2023, from https://www.statista.com/statistics/1275435/types-mobile-app-ads-noticed-s/
InMobi. "Leading types of mobile app advertising noticed by adults in the United States as of September 2021." Chart. October 29, 2021. Statista. Accessed January 27, 2023. https://www.statista.com/statistics/1275435/types-mobile-app-ads-noticed-s/
InMobi. (2021). Leading types of mobile app advertising noticed by adults in the United States as of September 2021. Statista. Statista Inc.. Accessed: January 27, 2023. https://www.statista.com/statistics/1275435/types-mobile-app-ads-noticed-s/
InMobi. "Leading Types of Mobile App Advertising Noticed by Adults in The United States as of September 2021." Statista, Statista Inc., 29 Oct 2021, https://www.statista.com/statistics/1275435/types-mobile-app-ads-noticed-s/
InMobi, Leading types of mobile app advertising noticed by adults in the United States as of September 2021 Statista, https://www.statista.com/statistics/1275435/types-mobile-app-ads-noticed-s/ (last visited January 27, 2023)
Leading types of mobile app advertising noticed by adults in the United States as of September 2021 [Graph], InMobi, October 29, 2021. [Online]. Available: https://www.statista.com/statistics/1275435/types-mobile-app-ads-noticed-s/