Most inspiring brands among UK consumers during Black Friday 2021

Published by
Tugba Sabanoglu,
Apr 25, 2023
In a survey conducted in January 2021, UK consumers were asked about brands and retailers that inspired them the most to shop during the Black Friday period. The online retail giant came out at the top as the most inspiring, with about 18 percent of consumers naming Amazon.

Most inspiring retailers and brands among consumers in the United Kingdom (UK) during the Black Friday period in 2021

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Sources

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Release date

November 2021

Region

United Kingdom

Survey time period

January 13 to 20, 2021

Number of respondents

2,022 respondents

Special properties

have shopped online within the last month

Supplementary notes

The source notes that "this question was an open-field response".

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